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That you must study all the things you'll be able to about your competitors so you can learn to differentiate yourself from their mannequin to get your share of the frequent market. Your costs, clients and competitors can change, so you will have to shift your costs to sustain with the market. Regulate what's occurring and discuss to your customers repeatedly to ensure your costs remain optimum. X Research source - Say you are one of two frozen yogurt stands in your town, and also you cannot determine why your $7 a cup (cheap for the ingredients!) organic coconut rosemary kefir isn't bringing in the masses, while the "Dairy Queen" across town sells regular chocolate cones like they're going out of style. Is anybody ever going to be prepared to pay your prices? You have to be familiar with their costs and their buyer base so you'll be able to stay aggressive and keep relevant. Present real customer support, not simply lip service.
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