Reviews Of Product
Buying something? Funny how things have changed so much within the last few decades. Used to be, whenever you were searching for a watch, you headed down to the local jewelers (who you knew by first name), tried all of them on and selected the perfect one. Then came mega malls, strip malls and Walmart. Specialty shops disappeared by the thousands. So did the quality and personal touch. Today, we do so much of our buying online.
It's surprising, but Mom and Grandma understand how to add items to their Amazon shopping cart and enter their card information. Even if we don't actually purchase the products or services online, we still conduct most of our research there. You will find countless review websites and ratings of products and services can be found in every corner of the internet. For anyone who is like most people, the process goes like this: 1) Search the review websites first and based on the product maybe check out specialty sites with user opinions. 2) Decide on a couple of options. 3) Do a price search, find coupons and buy it! It is easy to let hours fly by only to be left with 2 or 3 choices still wondering "what is the greatest?"
Online reviews - Shoppers that will find reviews about an online store, whether good or bad, are less more likely to be scammed. Consumers should consider precisely what the reviews say, but bear in mind in many cases the most vocal reviewers are the few unhappy shopper who were wrapped up in an unusual bad situation, as the happy shoppers simply were happy with their purchases but did not write a consumer review.
The good thing about this time in the history of goods and services is the fact that there are actually more opportunities for companies to truly shine. Look at all the cheap crap that exists today. We reside in a disposable culture that believes new and shinier is better and it's OK to buy a brand new umbrella each year since the 5 dollar one you just purchased broke on the very first windy day. A couple of companies are rising above this and creating quality products, then backing them with incredible customer service and return policies that the "made in China" attitude cannot hold a candle to. Zappos is a good example of this.
They sell shoes online, offer exceptional products, have awesome customer service and should you not like the Maddens UPS just dropped off at your front door, shipping is free both ways. Other companies like sporting good outlet REI are examples of how great a store may be in a sea of disappointment. Join their co-op and they pay you dividends annually. They additionally guarantee the products they sell for life. Did you hear that? For Life. Bought that cycling shirt in 2007 and also the left sleeve is coming unstitched? They'll replace it. Rarely do you see "Lifetime Warranty" or "Unconditional Returns" anymore. Companies won't stand behind products that will fall apart quickly.
