Good Product

Buying something? Funny how things have changed so much within the last few decades. Used to be, when you were trying to find a watch, you headed down to the local jewelers (who you knew by first name), tried all of them on and selected the perfect one. Then came mega malls, strip malls and Walmart. Specialty shops disappeared by the thousands. So did the quality and personal touch. Today, we do so much of our buying online.

It's surprising, but Mom and Grandma understand how to add items to their Amazon shopping cart and enter their card information. Even when we do not actually purchase the merchandise online, we still conduct most of our research there. You will find countless review web sites and ratings of products or services may be found in each and every corner of the net. If you're like many people, the process goes like this: 1) Search the review sites first and according to the product maybe check out specialty sites with user opinions. 2) Decide on a couple of options. 3) Do a price search, find coupons and buy it! It is easy to let hours fly by only to be left with 2 or 3 choices still wondering "what is the greatest?"

Online reviews - Shoppers who will find reviews about an online shopping reviews store, whether good or bad, are less likely to be scammed. Consumers should consider just what the reviews say, but keep in mind usually the most vocal reviewers will be the few unhappy shopper who were wrapped up in an unusual bad situation, while the happy shoppers simply were happy with their purchases but did not write a review.

The good thing concerning this time in the history of goods and services is that you'll find more opportunities for companies to really shine. Look-at all the cheap crap that exists today. We are living in a disposable culture that believes new and shinier is much better and it is OK to buy a brand new umbrella yearly because the 5 dollar one you just purchased broke on the first windy day. A few companies are rising above this and creating quality products, then backing them with incredible customer support and return policies that the "made in China" attitude can not hold a candle to. Zappos is a good example of this.

They sell shoes online, offer exceptional products, have awesome customer service and should you not like the Maddens UPS just dropped off at your front door, shipping is free both ways. Other companies like sporting good outlet REI are instances of how great a store can be in a sea of disappointment. Join their co-op and they pay you dividends annually. They also guarantee the products they sell for life. Did you hear that? For Life. Bought that cycling shirt in 2007 and the left sleeve is coming unstitched? They will replace it. Rarely do you see "Lifetime Warranty" or "Unconditional Returns" anymore. Companies won't stand behind products that will fall apart quickly.